Guideline to Drafting Content Men With Limited Reading Time
The term “busy male audience” means those mean who have regular job commitment, have an active social life and exercises on a daily basis. This means that such men have very few minutes they can spare to read your content. Therefore as a writer you may wonder how to draft your content that it captures the attention of the busy male audience. Below are some of the things you can do while writing to make your content attractive even to the busiest male audience.
The first tip is to use simple and direct language when publishing content for busy male audience. This is because unlike women who are impressed by use of long and complicated paragraphs men are not. Men look to get as much information from an article within the reached amount of time possible. Hence you should avoid the use of long paragraphs and sentences. To making the content more captivating, you should highlight the major points of the contents. Therefore you can even give numbers to your points making reading the content relatively easy. This will make the male audience read the content relatively fast which is suitable for their busy schedules. You should also use interesting but easy to understand keywords. Keywords have the potential of making the busy target audience go through all the details in your content.
You should also know that male audience prefer reading content written using an authoritative language. The main characteristic of being a man is authoritative men love giving orders and instructions and hate apologizing. Therefore they also read contents that is authoritative, content that show that the writer is confident about the claims made in the article. Part of using authoritative language is being unapologetic about your opinions. Hence the authoritative language you use should show that you are highly qualified about the topic being covered by your content.
Men prefer reading content that is supported by hard facts. This is because men prefer getting accurate facts. This because unlike women who encourages rumors men to aim to stay away them. Hence you need to get all facts right when publishing content for the busy male audience. By following this tip you will build a name of being a professional and expert writer on topics covered under your content. Therefore whether possible add sufficient evidence to support the facts published in your content.
Following the above guide will help increase the number of men with tight schedules reading your content.